Hey There, I'm Brandon
I'm a no-nonsense marketing guy whose got a passion for helping local, family-owned businesses survive and thrive in an increasingly chaotic market.
After witnessing small business owners being ripped off by shady agencies, or disappointed by well-meaning but misguided agencies, I decided to create a marketing agency that delivered no-nonsense marketing service. Marketing Mechanic was founded on the following beliefs:
No Loose Retainers
Too often retainers are a lose-lose situation for both client and agency. If you need ongoing work, it needs to be clearly defined about what you will do AND it needs to be USEFUL. All marketing activity should drive towards a specified goal. And the typically retainer-based payment model doesn't support this.
Too often the breakdown between agency and client stems from a lack of strategy. At Marketing Mechanic, we are firm believers that a strategic plan is the key to delivering excellent results. Too often marketing efforts are a waste of time and money because no one took the time to ensure the efforts were part of a smart strategy to support the company. This is why, when we work with new clients, we insist on starting with a Strategy and Message Formation session.
Messaging is King
A solid message can make or break a company. Part of the Marketing Mechanic strategy session is the creation of a "Definitive Selling Proposition" aka DSP. With a well-formed DSP, a client can dramatically improve their marketing efforts and fortify themselves from their competition.
Trust Over Chains
This is related to our stance against retainers. The reason most agencies use the retainer model is that they don't trust the clients to stay with them. But at Marketing Mechanic, we believe that trust builds trust. By not shackling a client down in a long-term, ill-defined retainer based contract we find that clients learn to respect our work even more. And the irony? Our clients keep coming back for more of our services, so we build a long-term relationship that agencies seek to gain using retainers. But while their relationship is built on chains, our relationship is built on trust. Integrity is paramount here at Marketing Mechanic.
How I Help You
I'm not a one-trick pony. I've go the skills, experience, and tenacity to help you fix your broken marketing.
Digital and Physical Ads
From Google and Facebook to Mailers and Coupons. I've done it all and know how to make it work foryou.
Marketing efforts are only as good as the strategy that drives them. That's where I come in.
Messaging and Content
While I'm a firm believer in direct advertising, the past five years have shown me that building a strong brand through messaging and marketing content can take a business from "surviving" to "thriving".
Book a FREE marketing consultation by clicking the button below!